Marketing Trends for 2016 – Will we be in a post-digital era?

This graph shows the results of our survey as of 8 February 2016. Our poll received over 1,500 answers, so thanks to all those who took part.Here, for your reference, is the full alphabetical break-down of activities which helps explain the results. For example, Big Data is surprisingly high, but this includes market insight and predictive analyticsBig Data (including market and customer insight and predictive analytics) Content marketing Communities (Branded niche or vertical communities) Conversion rate optimisation (CRO) / improving website experiences Display (Banners [...]

10 Signs Your Business Website Is Out of Date

When was the last time you updated your website? Most business owners want to concentrate on their core business, not updating their website. Yet, many of your customers will form their first opinion about your business from your website, so it is important to review it once in a while.Here are some signs and tests to see if your website is due for an overhaul. 1. The information is inaccurate This is the worst problem your site could have. If you [...]

Highly Recommended Marketing Tools That Are FREE!

7 Zip: (free download) An open source, free alternative to WinZip.Audacity: (free download) An open source software used for recording & editing audio files.AVG: (free download) Anti-virus and anti-spyware protection.BrowserShots: (free online tool) Use this site to view how your website look in various browsers.CamStudio: (free download) Lets you record all screen & audio activity on your computer and create video files.CCleaner: (free download) Removes unused files from your pc allowing Windows to run faster and freeing up space.Color [...]

Website Design Services

The aesthetics of a web site's design should convey a positive message about the business it represents. It should appeal to the eye and make customers want to stay and look for more information. The longer they stay, the more likely they will want to do business. The designers at Nitro-Net will custom design your site from the viewpoint of your target customers. We have developed a customized web design process that will provide an optimum experience for the [...]

Why Choose Global Marketing Group?

Global Marketing Group is the ideal partner and vendor to help your business create an Internet presence that will enhance its equity, foster a one-to-one relationship with its clients, and lays the groundwork for more effective communication with its vendors, suppliers and investors. Global Marketing Group will be able to accomplish these goals with your business for several reasons: Experience. The senior managers of Global Marketing Group have worked together as a team for over 20 years creating websites for fortune [...]

10 reasons why you need a professional Internet presence.

The following 10 points explain the need for establishing a professional Internet presence. By Jeff Dean1)  Enhance brand awareness Because of its multimedia capability, the Web can help you increase brand awareness through richer, more engaging brand identity.  Web Design2)  Enhance product awareness Increase the awareness of your product to a specific target audience.  Web Site Design3) Boost lead generation Take advantage of the interactive nature of the Web to capture leads. Speed lead response. Because you get leads immediately, you can respond [...]

Web Marketing 101

One of the keys to success on the web is getting people to find you. With billions of web pages existing on the net, this can for sure be a daunting task. To assure the success of our client's web sites Global Marketing Group has kept abreast of the latest developments and techniques of web marketing. web site promotion marketing Want to sell the pants off your competitors? We focus with laser-like intensity on building traffic and sales using innovative [...]

Website Content Creation Cheat Sheet

Last month we shared with you some ways to create better content for your homepage and about us section. But what about the rest of your website? Featuring good content throughout your entire website is very beneficial to your dealership in terms of SEO and the user’s experience with your brand.  So you may be wondering, “What should I include on my parts page? What is good content for my services page?”Well, to make this process simpler for you, we [...]